While phonewords work right across Australia, most business only operate in a specific area. For this reason, businesses can license a phoneword just for their area. This means that other businesses can license the same phoneword in other areas. While many businesses may license the same phoneword, to protect your investment, NO TWO BUSINSEES CAN HAVE THE SAME WORD IN THE SAME AREA. This means that once you are using a phoneword in your area, you can be guaranteed that you will be the ONLY business in your area with that number.

The following example for 1300 PLUMBER explains how it works.

The 1300 PLUMBER service reached nationwide, to all Australian states and territories. Plumbers have the opportunity to secure an exclusive license to their immediate market area (close to their home or office). Larger plumbing companies might want to license areas spread right across a city or even areas around Australia ensuring that each location will benefit from their national advertising and branding of 1300 PLUMBER.

The exclusive license to a market area means that whenever anyone dials 1300 PLUMBER within that territory, they will be immediately connected to the plumber that has the license to that area. There is no guesswork and no competing with 10 or 20 other plumbers, like you find with other services. Every call is guaranteed to be yours.

This is not like other networks that require you to pay a fee to be included on a long list with 10-20 other plumbers in your area. We only allow one plumber per market area to use 1300 PLUMBER. You benefit from being the only plumber in your area with the 1300 PLUMBER brand. Whenever any prospective customers call 1300 PLUMBER within your area, you get the call.